SEATTLE–(BUSINESS WIRE)–Global cloud communications company Infobip today announced that its strategic channel partnerships tripled to 280 in 2021 following enhancements to the Infobip Partner Connect program, which helps partners and their customers transform business opportunities at scale by connecting them to powerful communication solutions and expertise.
Infobip’s Partner Connect program typically offered a dedicated Partner Development Manager, access to relevant tools and support teams to optimize the partner journey – from onboarding, business planning and identification opportunities in approaching customers and implementing use cases. However, using feedback from the ecosystem, Infobip revamped the program with elements designed to accelerate market potential through partnerships on the world’s most connected cloud communications platform to be ready to scale. every opportunity. Leveraging Infobip’s global network of over 650 direct carrier connections, spanning more than 200 countries, Infobip’s partners can tap into a customer engagement and services market expected to exceed $25 billion. here 2025.
At the heart of Infobip’s enhanced Partner Connect program is a focus on one-to-one, in-person engagement through Partner Managers as well as digital engagement through Infobip’s new Partner Relationship Management model. . It offers a personal relationship wrapped in a digital experience.
The program tracks the types of organizations that want to partner – including business process contractors (BPOs), consultants, independent software vendors (ISVs) and custom software developers, marketing agencies and systems integrators and value-added resellers (VARs). This means that in addition to enabling partners to sell, service and build on Infobip solutions, Partner Connect now targets consultants and ISs who want to sell their cloud communications and build their own services, and ISVs who wish to integrate Infobip’s omnichannel products into their solutions to give more choice to their customers and monetize the result. It is also aimed at VARs who want to sell omnichannel solutions and services, BPOs who want to integrate customer engagement into their service offering as well as digital agencies who want to ensure that their clients’ brands are the more connected through their campaigns and customer engagement efforts.
“Creating connected customer experiences is at the heart of what we do and at the heart of the digital transformation of our partners’ customers,” said Veselin Vuković, Vice President of Strategic Partnerships at Infobip. “Our Partner Program enables partners to leverage our global experience, connectivity, communications solutions and industry expertise to expand their business footprint, diversify their user networks and create innovative customer solutions that drive business growth.”
Infobip is a global cloud communications platform that enables businesses to create connected experiences at all stages of the customer journey. Accessible through a single platform, Infobip’s omnichannel engagement, identity, user authentication and contact center solutions help businesses and partners overcome the complexity of consumer communications to grow their activities and increase loyalty. With over a decade of industry experience, Infobip has grown to over 65 offices on six continents. It offers integrated technology with the ability to reach over seven billion mobile devices and “things” in over 190 countries directly connected to over 700 telecommunications networks. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.